Skip to content
Email:     Phone Number AU: 0400703836

How to Optimise Your LinkedIn Profile and Why You Should, with LinkedIn Expert, Adam Houlahan

Are you a scaling entrepreneur who wants to gain influence by defining who you are and why you matter? Checking your LinkedIn profile is one of the first things a potential connection will do before they reach out to you, and you need make a good impression.

Social Media Strategist and LinkedIn expert, Adam Houlahan, has written a book about it. The LinkedIn Playbook will walk you through the process of optimising your LinkedIn profile and creating a highly professional presence online. Or, if you prefer, join his 12-week Influencer Program here. I did. There’s also a free 4-week course.

What can you do for your ideal client? An easy enough question, but damned hard to answer in a couple of catchy sentences. During our chat, Adam not only tells you how but also why. Then there’s your pitch, headline and summary.

So much to do…here’s a few things we touch on in this episode:

  • How to personalise your message
  • Making sure you follow-up
  • Using a professional profile pic
  • Why your personal life is irrelevant
  • Why LinkedIn is not like other social media
  • The importance of keywords & tags

Are you ready for when the next big opportunity knocks? You can find out more about Adam, and his books and courses here.


About the author, Melinda

I'm an authorpreneur, English teacher and podcaster who dreams of a life on the road full of adventures and handsome heroes, whilst making squizillions of dollars in book sales to pay for my chocolate fix. In the real world, I write novels and non-fiction, and offer my expert advice via online courses (as soon as I make them) and writing retreats (as soon as I organise them).

Leave a Comment